Send Better Emails!

This meeting could be an email…

…but only if it’s a good email.

When you want to close a contract, upsell a customer, or convince them to renew, face to face (or over video) is always more persuasive than an email. In a meeting, a Sales Rep, Account Executive, or Customer Success Manager can most effectively tailor their pitch to the audience and present your product’s value.

However, emails have their place in a customer relationship as well. Sometimes the customer is too busy for regular meetings, or an Account Executive is managing too many accounts to run frequent meetings with each customer.

An extremely cluttered calendar. Someone is having a bad week.

“I can’t make the QBR meeting. Just email me the slides.”

(we’ve all been here)

Emails can also be added to an existing customer relationship process as a way to keep communication flowing and your product fresh in the customer’s mind between meetings.

Don’t send boring emails!

A Thorntale Report in email form

All emails should look this good.

We all have cluttered inboxes. In order to make good use of a customer’s time and attention, a sales email should be persuasive, easy to read, and rich in information, all while remaining consistent with your company’s brand.

The most persuasive and valuable pieces of information are often advanced data visualizations, such as charts and tables, but crafting an email that showcases these vizualizations is difficult. Using existing tools, a sales team member might have to go through a supporting data or engineering team just to get access to the data they’d need.

With Thorntale’s Email Integration, you can send persuasive, data-rich, brand-aware marketing with the click of a button.

Thorntale Email Integration

Any Thorntale report can be shared as an email. You can find the option to email a report under the Share button in the upper right.

A Thorntale report with the Share panel expanded

Easy as that! No need to reformat your deck, zip up your slides, triple-check it for embarassing presenter notes, not figure out how to attach it to your email.

All your content, inline

Making users download hard-to-read slides on a mobile device is a huge point of friction, and makes it significantly harder for a customer to engage with your content.

Unlike other tools, Thorntale doesn’t send your report as an attachment. Instead, we translate the content of your report into email form, so it can be read directly in a mail app or web browser.

Thorntale Report view and Email, side by side

All text is formatted into the email itself. Charts other than tables are embedded as inline images.

Effortlessly on brand

Your company’s brand should remain consistent across all mediums. That’s why Thorntale’s Email Integration preserves the theme and formatting of your report.

Thorntale Report view and Email, side by side, with a pastel theme.

Of course, this extends to the custom themes we create for our enterprise customers.

With our Email Integration, nobody has to spend time hunting down assets from Marketing or asking Data Engineering to rerun the latest numbers. It just works!

Try it out!

We think that emails are misused tool in sales communication today. It’s not effective to send bland boilerplate updates that are inconvenient to read, but crafting compelling and consistent emails takes too much time and expertise using existing tools.

Done correctly, emails can act as an efficient touchpoint for engaging your customers, and Thorntale’s Email Integration put easy data-rich emails into your arsenal.

Book a demo with us to get started!

Interested in trying Thorntale?

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